The Tempest

Thames Royal Media carried out a full digital marketing campaign for a developmental production of The Tempest directed by Jessica Ernst in December of 2021. The production was a collaboration between Deaf and hearing actors - three actors took on ten roles in a combination of spoken word and American Sign Language. The production was sponsored by Queen Mab: A Micro Theatre and held at the Cambridge Multicultural Arts Center in Cambridge, Massachusetts with both open captioning and ASL interpretation.

Thames Royal Media was unable to travel to Massachusetts to take rehearsal photos to use for content - so we had to get creative. One of the cast members sent photos and videos doing several signs that were important to the show - we took these references and drew original artwork to use as production assets.

Thames Royal ran an organic six-week social media campaign (including beginning an Instagram account for the production from scratch) with 20 posts, 5 emails, a poster, and a program.

“I am just a random person who happened to be following The Tempest production. I wanted to say the artwork for the show was evocative, informative, and beautiful... Perfect for such an unusual show. Congratulations.”

- Linda Mayer, Audience Member

The Poster

 

The Program

Social Media Graphics

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